Why use this trigger?
Touching or clicking a key element is one of the strongest signals of user intent. When a visitor interacts with a button, image, icon, or interactive component, they demonstrate curiosity, hesitation, or readiness to proceed. A touch/click trigger lets you respond in that exact moment — enhancing guidance, reducing friction, or encouraging action.
Where it works best?
Use this trigger on elements where user interaction reveals interest or uncertainty:
Product images or galleries — show additional info, size guides, or zoom instructions.
CTA buttons and banners — re-engage visitors who click but don’t continue the flow.
FAQ toggles or help icons — offer deeper explanations at the moment users need clarity.
Navigation or category buttons — highlight shortcuts or recommendations based on what’s tapped.
Interactive UI components — like filters, sliders, or configurators where engagement signals intent.
What does it solve?
Touch triggers capture micro-intent — the subtle moments when a user reaches out for something but hasn’t yet committed. This allows you to deliver context, help, or motivation exactly when it’s relevant, improving the visitor’s flow without being intrusive.
Best practice tip:
Use CSS selectors (class, ID, data attributes) to isolate the right elements. Keep the triggered message lightweight and supportive — the user is already mid-interaction, so avoid interruptions and focus on helpful guidance.